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Enabling the Customer Data Platform with Databricks ETL Support

databricks

Customer Data Platforms (CDPs) play an increasingly important role in the enterprise marketing landscape. By bringing together data from a wide variety of.

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Composable CDP: Part of the CDP word salad or worth considering?

SAS Software

Composable, packaged, unbundled, traditional, reverse ETL, zero copy – these are just a few of the terms used to describe customer data platforms (CDPs) today. If you find that understanding the CDP marketspace is a bit like trying to discern meaning from a word salad (defined by Merriam-Webster as “a [.]

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Amperity recognised as a leader in Snowflake’s modern marketing data stack report

AI News

Amperity was identified in Snowflake’s report as a leader in the Customer Data Activation category for data activation solutions, such as customer data platforms, customer engagement platforms, reverse ETL providers, and others, which are designed to make the activation process faster and easier.

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Data platform trinity: Competitive or complementary?

IBM Journey to AI blog

Data platform architecture has an interesting history. A read-optimized platform that can integrate data from multiple applications emerged. In another decade, the internet and mobile started the generate data of unforeseen volume, variety and velocity. It required a different data platform solution.

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Data architecture strategy for data quality

IBM Journey to AI blog

The first generation of data architectures represented by enterprise data warehouse and business intelligence platforms were characterized by thousands of ETL jobs, tables, and reports that only a small group of specialized data engineers understood, resulting in an under-realized positive impact on the business.

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What is ETL? Top ETL Tools

Marktechpost

Extract, Transform, and Load are referred to as ETL. ETL is the process of gathering data from numerous sources, standardizing it, and then transferring it to a central database, data lake, data warehouse, or data store for additional analysis. Involved in each step of the end-to-end ETL process are: 1.

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Comparing Tools For Data Processing Pipelines

The MLOps Blog

Dagster Supports end-to-end data management lifecycle. Its software-defined assets (announced through Rebundling the Data Platform ) and built-in lineage make it an appealing tool for developers. Seamless integration with many data sources and destinations. Uses secure protocols for data security.

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