Business Intelligence, Data Extraction and Text Analytics

Leveraging user-generated social media content with text-mining examples

IBM Journey to AI blog

AUGUST 28, 2023

As it pertains to social media data, text mining algorithms (and by extension, text analysis) allow businesses to extract, analyze and interpret linguistic data from comments, posts, customer reviews and other text on social media platforms and leverage those data sources to improve products, services and processes.

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Leveraging user-generated social media content with text-mining examples

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