Media Buying Briefing: How ChatGPT and creators will transform media agency AI strategies
APRIL 23, 2023
Stagwell agencies have been using broader AI functions across the company and creating open-source tools in the tech community. Wren added on the call the holdco is “embracing [AI] as quickly as we possibly can.” This is not tech that should be viewed as a one-off campaign, but real disruption.”
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