Retailers can tap into generative AI to enhance support for customers and employees
IBM Journey to AI blog
DECEMBER 5, 2023
A recent forecast by the research analyst firm IHL Group predicts that generative AI will have a total financial impact of USD 9.2 trillion on retail businesses through 2029. Generative AI can reveal key insights AI equips retailers to harness the vast amount of data they have access to, much of which has been underutilized until now.
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